Home' Advocate Communications : Fiordland Advocate 16 May 2013 Contents LOCAL NEWS
16 May, 2013 | Page 3
Winton’s Ballyhooley Beef brand
has taken out the Best of Brand
– Retail section of Beef and Lamb
New Zealand’s annual Steak of
Ballyhooley Beef is the brand
of Torrisdale Murray Grey Stud,
sold direct to customers through
the Southern Farmers Market in
Invercargill every Sunday.
Owner Barry Macdonald has
been a member of the farmers
market committee since its
inception but it was only after
pressure from fellow members
who felt a need for a more
diverse range of products at the
market that he became a vendor.
Eighteen months on his entire
on-farm production is now sold
exclusively under his own brand,
supplemented with the buying
in of some cattle from his own
Last year Ballyhooley Beef missed
a semi-final spot in the same
category by just one point.
In Feilding at the National Beef
Expo this week where the awards
were presented, Mr Macdonald
said he was rapt with the
“It’s kind of a vindication of the
work that I’ve put into my herd
over the years,” he said. “It’s
always really good from a breed
Mr Macdonald said he always
knew his Murray Greys boasted
all the attributes necessary in a
quality meat line and this award
reaffirmed that confidence.
While the awards were judged
solely on sirloin primal steaks,
Ballyhooley Beef sells a full range
of fresh meat cuts at the farmers
market along with a popular line
of cooked sausages and steak
sausages. Mr Macdonald said
he had no plans for large scale
expansion but confirmed he was in
talks with a couple of retail outlets
to see where it might take him.
In the meantime the focus will be
back on the farm in preparation
for his annual sale later in May.
Torrisdale was the first stud to
hold an annual bull sale entirely
online, using the Helmsman
auction system through Agonline
and this will be the third year he
has sold his top bulls this way.
This year six Torrisdale bulls will
go up for auction.
Ballyhooley beef brand best
Winton Murray Grey stud breeder Barry Macdonald with his Steak of Origin
Beef of Brand – Retail award presented at the national Beef Expo in Feilding
on Monday night.
A Te Anau businesswoman’s bright
idea for a winter Illumination
celebration is sparking excitement
in the town.
Jan Ludemann wants to brighten
up winter and has been appealing
to Te Anau businesses, service
groups and general members of
the public for ideas to “bring a
little comfort, joy and a smile to
those who winter over in Te Anau”.
One of the last places in
Southland to get reticulated
electricity, ironically Fiordland is
now home to one of the country’s
largest electricity producers.
“In July, 1958, residents were able
to turn on electric lights in Te Anau
for the first time and to celebrate
there was an Illumination Ball.
This seemed like an appropriate
historical event to link to,” Mrs
She has been canvassing
businesses to support the idea
by hanging decorative lights then
turning them on in unison and
leaving the town lit up for a month.
“It is proposed to light up Te
Anau for the month of July which
is our cruellest month of winter.
There would be an official turn
on moment when hopefully
a crowded main street would
witness the beginning of the
Winter Illuminations,” she said.
Other ideas are already being
developed, starting with a charity
Illumination Ball hosted by the
Distinction Te Anau Hotel and
Villas on June 29. There are also
plans for an Illumination bike race
(probably a criterion) and a Winter
Illumination Film Festival at the
Fiordland Cinema. Mrs Ludemann
would like to see the celebrations
finish with a public bonfire in Lions
Park on the last weekend of July.
“But I’m open to suggestions.
I’m just me, I’m not representing
anyone,” she said.
Mrs Ludemann said the
Illumination was not designed to
be a money-making venture, nor
should it cost businesses a lot of
money be part of it.
Even just digging out the
Christmas lights would contribute
to the atmosphere, she said.
“If people could look to The Fat
Duck and The Ranch (which
display decorative lighting) for
inspiration that would be fantastic
but I don’t expect people to spend
thousands of dollars doing this.”
Mrs Ludemann said she’d love
to hear from more groups keen
to take up the theme with events
throughout July but said she’d be
relying on those people to develop
and run their own ideas. Anyone
with comments or suggestions
was welcome to contact her by
A bright idea
Te Anau businesswoman Jan Ludemann is urging Fiordlanders to light up the dark, cold and dreary winter with an
Illumination celebration throughout July.
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