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23 May, 2013 | Page 7
The Kiwi bloke’s love affair with beer can be traced
right back to the arrival of Captain James Cook.
That fount of all knowledge – Wikipedia – tells
us that the first beer brewed in New Zealand was by
Captain Cook while anchored in Ship Cove in the outer
reaches of Queen Charlotte Sound in January 1770.
Here he experimented with the use of young rimu as a
treatment against scurvy.
There’s even a significant local link as we’re told it
was brewed again on Saturday, March 27, 1773 on
Resolution Island, in Dusky Sound, Fiordland, using wort
with the addition of molasses and rimu bark and leaves.
Today beer is the most popular alcoholic beverage in
New Zealand, accounting for 63% of available* alcohol
for sale. We’re estimated to drink about 75.5 litres
per person per annum, ranking us among the top 20
countries in the world when it comes to beer consumption
A 2008 report, Grapes, Hops and Alcopops, by
Statistics New Zealand identified that nearly $5 out
of every $100 spent by households is on alcoholic
beverages. That equates to about $45 spent on alcoholic
beverages each week by an average household.
In 1986, beer made up 85% of all alcoholic beverages
available, whereas wine and spirits made up 12%
and 3%, respectively. In 1996, just before alcoholic
beverages reached the lowest level of availability in the
past 20 years, a shift was apparent. Beer, while still the
most widely available, had decreased to 81%, wine had
increased to 16% and spirits remained at 3%.
By 2007, beer remained the favourite alcoholic drink,
but made up only 66% of the available volume. Wine
grew to account for 20% while spirits, at 14%, were
accounting for one litre in every seven available –
attributed primarily to growth in alcopops.
The most recent Statistics New Zealand research
available, released in February this year, shows the
volume of beer available for sale in New Zealand fell by
20 million litres last year, contributing to a 3.3% drop in
the overall volume of available of alcoholic drinks.
However, although the volume of alcoholic beverages
available was down more than 3%, the amount of pure
alcohol fell only 0.6%. This was due again to the change
in the types of beverages available with more higher-
alcohol drinks such as wine, spirits, and spirit-based
drinks. The volume of high-alcohol beer (over 5%) also
increased, whereas all other beer categories available
for consumption have decreased.
*Alcohol statistics are a measure of how much
alcohol is available for consumption, rather than actual
PLACEMAKERS TE ANAU
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Plus for the Big 3 on Queen’s Birthday
weekend Connect 4 playing on
Saturday and Sunday
Take advantage of our courtesy van.
Wide selection of beer
Live sport on the big screen
Blokes night, sorted at The Moose!
Phone: (03) 249 9061 or 021 188 0566
Portable Welder &
Ph (03) 236 0644
208 Great North Rd, Winton
Available for walk ins
Men's haircuts $15 - $18
Steak meal and jug of beer
available for only $30 on Tuesday 28th May 2013
47 Main Street, Tuatapere
Telephone: 03 226 6409
Come in for a Manly Meal
Steak meal and jug of beer
for only $30
YAMAHA ATV’S & RHINO’S
HAVE FULL 3 YEAR
9am - 12noon
“Beer, it’s the best damn drink in the world.”
and their Beer
“ You can’t be a real country unless you have a beer and an airline. It helps if you have some kind of
a football team, or some nuclear weapons, but at the very least you need a beer.”
– Frank Zappa
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